67 Degrees and Octane Finance fuel a brand new partnership

September 5, 2022

We seal the deal by launching a bespoke website for Octane with the promise that bigger things are to come

Introducing the new Octane Finance website which kicks-off the collaborative efforts of both Octane and the team here at 67 Degrees – in what we believe is a class-leading proposition in the market.

With both our businesses targeting the same pool of dealers, the partnership is an obvious fit from the off; boasting similar values and ethics, we are very much aligned in our overall outlook and approach…

Creative online solutions paired with market leading car finance

Octane Finance aims to achieve the best possible vehicle funding solutions for its customers by offering the most comprehensive facility portfolio available in the market. A business that leads from the front, Octane will always primarily serve as a dealer-focused company.

Here at 67 Degrees, we specialise in developing innovative websites, e-commerce solutions and digital marketing services exclusively to businesses in the motor trade. Always going the extra mile, we aim to transform a dealers online presence through bespoke website design, which is as unique as your customers are.

The mutually beneficial relationship complements each of our business’s likened outlook and approach within the automotive industry. We aim to provide the best service possible to customers in our respective fields, by offering bespoke online marketing and finance solutions. In essence, both of us are looking to achieve the same goals through similar growth plans over the coming months and years.

A finance website with flair

As a new and improved online experience for Octane Finance customers, the 67 Degrees-built website is dynamic, intuitive and clean-looking whilst also incorporating unique design elements reflective of the brand. Each section has come alive thanks to the creative use of video in addition to imagery and descriptive text.

A dedicated dealer marketing section gives Octane’s partners access to desired assets and content to be used within their own digital platforms, whilst the integration of finance calculators provided by Codeweavers benefit direct customers.

A partnership to be proud of

The launch of Octane’s new website cements the start of what promises to be an exciting and longstanding partnership between them and ourselves, as we pledge to support each other’s journey of growth… It’s good news all round as customers of both brands will benefit from the partnership via an affiliation scheme (watch this space!)

Laura Coleby, founder and CEO at 67 Degrees, explains the reasons behind the partnership, she says: “To align our brand with another isn’t a decision we take lightly, however partnering with Octane Finance was a no-brainer for us; we both share the same values, ethics, similar team set up and ultimately, the same goal.

“With so much to offer on both sides, it made perfect sense to collaborate and champion each other – not only because we knew it would be mutually beneficial, but because we both believe in what the other business has to offer – and this is just the beginning. Kicking off with the launch of a brand new website for Octane Finance, we’ve had so much fun working with the amazing team on this project and very much look forward to our partnership blossoming further.”

Speaking in support of the new partnership, Octane Finance co-founder and commercial director, Daniel Horner, says: “Octane Finance was created in 2018 as ‘the dealers broker’; by that we mean that we put our dealer partners first, helping them grow their finance offering and assisting them in selling more vehicles. We believe that Laura and her team at 67 Degrees hold the same values, and the results speak for themselves.”

Adding to this, Octane Finance co-founder and managing director, Dan Kirby, says: “Our new website is a great example of the Octane marketing team working together with 67 Degrees in order to produce something we are all proud of. We wanted to make sure that the new website captured the essence of Octane and how we work, and also to highlight to our dealer partners how we make it easier for customers to obtain finance to purchase the car they want. The future for Octane is bright thanks to our dealers, lenders and strategic partners like 67 Degrees!”

Nurturing a network of over 1,600 franchised and independent car dealers, Essex-based Octane Finance plans to cast its net further afield by reaching all four corners of the UK and has ambitious plans to double the number of dealers over the next 12 months. Check out the new website octanefinance.co.uk to see what all the fuss is about.

Benefit from our partnership promises

Are you already a 67 Degrees and Octane Finance client? Keep an eye on your emails over the coming weeks to be the first to hear about offers too good to miss! Not yet a client of either business? Fear not, as you’ll have ample opportunity to work with both brands at a tempting price.

For more information about our partnership with Octane, or to start a conversation about a brand new website for your business, please get in touch.

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