As well as creating award-winning websites for dealerships up and down the country, we also have the pleasure of supporting customers in their marketing efforts too, using our expertise to extend their reach without compromise on brand personality.
This strategic, tailored approach is what appealed to Mat and Steph at SuperMini UK, and we’re proud to have been managing their social media since July 2021.
Based in Nottingham, they’re the UK’s number 1 independent Mini sales and service specialist, and we focus predominantly on their paid Facebook and Instagram advertising, getting their beautiful Minis in front of the people looking to fall in love with them.
Carefully Crafted Campaigns
The key to the success of our social media marketing for customers is really understanding not only the objectives of each dealer, but also their values and ethos.
With a strong, established brand and plenty of high profile industry awards under their belts, Mat and Steph were keen to focus on continuing to build brand awareness through their campaigns, as well as promoting their latest stock, and drawing attention to their USPs, such as free UK delivery.
We prioritise communication with each and every one of our customers, creating WhatsApp groups that keep the dialogue open for queries, bouncing ideas around, and just checking in to say hello. This is no different in the case of SuperMini UK; our shared WhatsApp group is where we’ve been able to discuss, hone and tweak graphics, wording, and audiences to reflect the changing needs of the business.
We also get regular pup-dates from the SuperMini office dogs – something we’re always happy to receive!
We love working with the SuperMini team, and the difference we’ve made to their marketing was recently reflected in the kind review left by Mat over on Google – here it is in full:
“Having nurtured my business from day one and controlled my social media myself, I was reluctant to leave my marketing in the hands of an agency that I’d only met over a few Zoom calls. 67 Degrees completely put me at ease and changed my mind about that and have been nothing but brilliant. Luke is a great guy to chat to, puts you at ease and offers his advice to really get to the bottom of what my company needs. Bea is the magician who makes it all happen and I can honestly say I’ve been blown away by the content that these guys have produced. Regular calls, texts and checkups have been great and any little tweaks and edits have been sorted instantly. Currently, I’m really happy with my choice and look forward to working with the team for a long time.”
Let 67 Degrees lead your marketing
With expertise in both the automotive industry and in successfully driving social media success for our customers, we can tailor our marketing to the needs of your business and the customers it serves best.