Happy Birthday to us! We’ve reached a milestone in our 67 Degrees journey as we turn five years old.
The balloons are out, the cake is ready to eat and the party poppers are going off in celebration as we reflect back on five years of creative website design and marketing services within the automotive industry, and what a time it’s been…
Back to the Beginning
We began our journey back in April 2016, founded by friends and former colleagues Laura Coleby and Justin Woodford who have a shared passion for the automotive industry. The vision was clear; to create a bespoke service for car dealers looking to redesign their websites.
It wasn’t long before we had a handful of clients on board, moving into our first permanent home on the outskirts of Brighton almost a year later. Shortly after this, we welcomed our first two employees to the family and celebrated achieving official Independent Motor Dealer Association approved supplier status.
Over the next couple of years, our business continued to grow and with it, so did our range of marketing services. In a relatively short space of time, we’ve got the industry talking and quickly began picking up awards and commendations for our achievements as an agency.
With growth on the agenda, it was time to move to bigger premises. In November 2019 we picked up the keys to our new home at Brighton City Airport in Shoreham-by-Sea, which signalled a new era for us as we settled into our 20 plus person office.
Driving Digital Change
2020 was a turbulent time for the automotive industry as the COVID-19 pandemic took hold and lockdowns followed. We’ve dug deep in our efforts to provide unrivalled support to our customers, reacting and adapting to the challenges thrown our way.
We’ve helped our dealers to embrace a digital transition as showrooms and forecourts up and down the country closed, and online buying solutions were sought. In response, we’ve turbo-charged our development of a bespoke e-commerce product, designed specifically for 67 Degrees customers.
There’s been a huge shift in the way that consumers purchase vehicles and it’s been a challenging but exciting time for us as we fulfill our customers digital marketing and online buying demands.
We want nothing more than for our clients to succeed and we hope that our products and services are something that they can be really proud of.
Pedal to the Metal
In 2021 – our fifth year in business – we are expanding and welcoming new team members to the 67 Degrees family.
It’s all thanks to our customers who believe in what we do and in turn have allowed us to be part of what they do. We’re extremely proud of our partnerships in the trade and the fantastic relationships we have with our customers.
We dare to be different. We don’t fit the standard corporate mould and we believe that’s why our customers love us. Who wants to follow the herd when you can stand out from the crowd?
As for the future, there is so much more to come from us – so watch this space – we’re really pleased to have you along for the journey. Let’s face it, you’re the reason we do what we do, and also the reason we love what we do.
To each and every one of you that has worked with us, supported us and wanted the best for us over the last five years, THANK YOU, and here’s to the next five!