Hennebry

West Sussex Mini specialist

A good website shouldn’t be complicated. Our templated websites are built to not only look the part, but be easy to navigate too - Hennebry’s website is a great example of this.

Justin Woodford
About the dealership

Intel

Hennebry Mini is a small but unique dealership based on the south coast in West Sussex. It prides itself on providing Minis to the highest standards, all presented in a distinctive indoor showroom.

As part of the service, Hennebry also offers Mini specialist accessories ranging from Mini badges and trims, to custom body stripes and full resprays. It really is a one-stop-shop for everything Mini!

Independent
20-30
Template
March 2022
The Brief

We listen, then do

A MINI specialist based close to us here in Sussex, Hennebry is the definition of a ‘mini’ but mighty independent dealership. Hennebry’s brief centred around a modern new site, with minimal white space and a colour scheme that incorporated the Union Jack colours; an icon synonymous with MINIs.

Our objective with Hennebry’s new site was to make their specialism in MINIs instantly recognisable, whilst showing off their stock in a way that allowed users to easily navigate to the vehicles that catch their eye.

The Results

How it's going

By customising our Bravo template with the appropriate colours, we’ve achieved a homepage that perfectly represents this small independent dealership; and there’s no skimping on personality! Clearly laid out vehicle pages allow the MINIs to do all the talking, with large images, features to browse at a glance, and enough room for a description that does the beautiful stock justice.

A reviews page is included for this site, to show off just how well-loved Hennebry is. There’s plenty of reference to the exceptional specialist knowledge and friendly service that the team exercise on a daily basis.

If you were ready to fall in love with a MINI and buy from a dealership that knows their stuff, Hennebry now has a website that invites you to do just that.

How did we do

Numbers of proven success

  • The average session duration has increased by 17% since the new website was launched

  • The bounce rate has decreased by 60% YoY since the website launched

  • User volumes are up 8% since the website launched

Like what you see?

Speak with the team today

Complete the quick enquiry form below and one of the 67 Degrees sales team will be in touch to discuss your project.