E-Commerce
The car-buying journey reimagined
As a forward-thinking tech business, the consumer’s changing buying habits inform the development of our web products, alongside the needs of our dealers. As the world shifted online during the Coronavirus pandemic, we explored what buying a car remotely could look like, and so our eCommerce product was born, evolving since to provide a blended approach to car buying as well a full end-to-end experience.
Fancy having leads fall straight into your lap? The 67 Degrees eCommerce functionality delivers, allowing your customers to put money down (and yes, that can include the full purchase price) on a car, in a click-and-collect model that works in so many other areas of your customers’ lives.
An omnichannel experience
We all saw the way that businesses mobilised to make click-and-collect work for them during those early days of the pandemic when in-person browsing was no longer an option. For so many, it became not just a nice-to-have, but a necessity for survival, and we saw that this was the case within the motor industry too.
Reserve Online gives customers the easiest journey to buying a car, with a small transaction in order to ‘hold’ the car they want, alerting the dealer to their interest in it, and removing it from sale for a short period of time. The reserve amount is variable – it could be £49, £99, or even £250, and it’s fully refundable, which removes the barrier of irreversible commitment that could put some customers off.
We know that for many customers, the in-dealership part of the process is still an important one, so this allows things to move quickly without compromising on the personal touch. Once a reserve is complete, it’s then within the dealer’s power to arrange a mutually convenient time to ensure that your buyer is happy with the car, complete the sale, and hand those keys over.

Here's how it works
Yes, we have developed a two-step reserve online plugin which will allow browsers to reserve a vehicle in exchange for a fully refundable fee.
Yes, you get to decide how much the reservation amount is. Many dealerships opt for a standard £99 holding fee which is refundable or taken off the purchase price.
Yes, we also provide a full end-to-end buying journey plugin which will enhance your sales process and keep the dealership running out of hours.
Yes, our reserve online and full end-to-end plugins come at an additional cost to your website build. We will discuss your options and the associated costs during our initial discussions.
Absolutely. We can add a reserve online and full end-to-end plugin at any stage after the website build. This means that if your customers have an appetite for buying a vehicle online, we can accommodate this for you.
Full End To End
If you thought a full end-to-end buying experience was reserved just for the big boys, think again – customers can buy your cars with a few clicks, without you having to lift a finger to push things over the line. Our eCommerce product does all the work, leaving you to simply prep the car and arrange collection or delivery.
As a dealer in the motor trade, you’d probably say that your vehicles sell themselves, and Buy Online enables customers to do just that – based on the car’s merit alone, a deal can essentially be done without any hard sales push from your team.
A pressure-free buying process is what consumers tend to look for now, and we believe that this plugin allows this to be possible within the automotive industry.

Here's how it works
The possibilities are endless
When it comes to website integrations, the possibilities are endless. Whether it’s a feed for your stock or a finance plugin, we can make sure your website is seamless across multiple technologies

Don’t just take our word for it
We take pride in getting to know our customers and completely understanding their business objectives. We work hand in hand from the very start of our relationship to not only ensure that our customers fully understand how their products work but to be there to provide on going support and guidance.
At 67 Degrees we want to make sure our customers feel valued and are far more than just a number. Below are just a handful of customers who have experienced our service and remain partners of 67 Degrees to this day.
Speak with the team today
Complete the quick enquiry form below and Luke, our Sales Manager will be in touch to discuss your project.
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